I’m constantly reading great articles discussing how to utilize LinkedIn to make connections and market my company. These articles often provide a pragmatic, step-wise approach to build a more engaging profile, or connect with people through groups. But I’ve yet to read a compelling article or blog …
Studies
Elevator Pitch Contest – Win 2 Hours of SEO Work
To celebrate the completion of MODMACRO's second year in business, I wanted to do something to say thanks to our loyal clients, partners and friends. So this year, we're holding an Elevator Pitch Contest. …
Website Study: Contact Info Accessibility, Metrics and Averages
I was recently part of a conversation where the group was discussing strategies for the placement of contact information on a website. While everyone agrees that contact info should be “easy” to find, opinions differ as to how "easy" is defined and measured. I decided to define the characteristics I …
