Earlier this week we presented to the Business Organization for Student Success (B.O.S.S.) at California State University San Marcos Temecula Campus. With about 20 business students present, we explained what Modmacro does for clients and our approach to marketing. We then engaged the group in a brainstorming session where we walked though each of the major steps we follow when developing a marketing strategy. Together we selected an example product and led a lively, interactive discussion where we considered the pros and cons of various marketing channels including advertising, social media, public relations and content marketing approaches. Throughout the strategy session we were impressed with the B.O.S.S. students’ ideas and energy. Spending the afternoon with the business students was a thrill for us and we’re honored to have been invited.
About B.O.S.S.
Business Organization for Student Success, a recently formed group, has made it their mission is to inspire and support CSUSM Temecula BSBA students through their academic and professional journey. They have created an environment where students can experience the business field from professionals and each other to initiate their skills in future careers. You can learn more about B.O.S.S. on their Facebook page at https://www.facebook.com/CSUSMTemeculaBOSS
